ABOUT RAYINTHEDARK
Partners, not vendors.
We are the growth team behind 304+ brands, more than 200 of them clothing brands on Shopify. One team owns your ads, your store and your retention, so every part works for the others.
Why this exists. I got tired of how agencies treat people.
Ray started Rayinthedark after living through the disappointment of traditional agency relationships. Too many agencies put winning new clients ahead of serving the ones they already had.
So he built a company around partnership, accountability and results. Every client gets a dedicated team of people trained to do this for clothing brands. Clients aren't just accounts here. Their success is the foundation of everything we do.
WHAT WE BELIEVE
Five things you can hold us to.
- Fix it in orderAudit, website, organic, offer, then ads. More budget just breaks a broken funnel faster.
- Show the receiptsReal brands, real screens and named owners you can look up. And we say when a number comes from Meta and not from your store.
- Judge it on ShopifyScreenshots don't pay your bills. The number that counts is what your store actually made.
- Teach everythingWe put real accounts on YouTube for free. A client who understands the numbers is a better partner.
- No fake promisesNobody can promise what Meta or your customers will do. We tell you what is realistic for your store.
THE RESULTS
Real brands, with their names on it.
$9K month → $124K month
$124,047 in one drop day
Read the case study
$16K month → $825K a year
6.8x lifetime return on Meta
Read the case study
$9K month → $130K month
Three $100K+ months in a row
Read the case study
$5K month → $84K month
$351K in 2026 vs $43K in 2025
Read the case studyShopify total sales, lowest month against the best month after. Some of our best results, not a promise of what you will make.
WHAT WE DO
Four services, one team.
Meta Ads
Offer, creative testing and scaling on Facebook and Instagram, with real ad accounts on the page.
See how it works"I get clicks but no sales."Shopify Web Design
Stores built to turn ad traffic into orders, on desktop and on phone, where almost all of it is.
See how it works"They buy once and disappear."Email & SMS
Automations and drop campaigns that bring customers back without paying for them twice.
See how it works"I have nothing to post."Content & Organic
Content plans, creators and product imagery that feed your page and your ads.
See how it worksFROM THE OWNERS
Press play. Hear it from them.
Ray runs my ads, he changed my life.
@lightskinkeishaoriginalbaddieclub
I literally used to think that Meta ads were a scam ... my business is like growing so insanely.
@localblackchildHello Black Child
I'm only going with Ray in the Dark.
@colinfroegbav3ribrand
A few months ago, I started working with Ray in the Dark and my business has completely turned around for the better.
@localblackchildHello Black Child
Real clients, real videos. Some of our best results, not a promise of what you will make.
SEE FOR YOURSELF
Real ad accounts, on camera, for free.
Ads That Made us $170,000
Reading Meta Ads: Beginner to Advanced
Why 90% of Clothing Brands Fail With Meta AdsWant to work with us? Start with a call.
We open your store and your ads with you on the call, show you where the money leaks, and give you the plan in order. You keep it whether you hire us or not.
Book A Free Strategy CallFree. Have your store link and a rough idea of your monthly sales and ad spend ready.